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Affinity Reviews

Find proprietary deals and track investor networks through automated inbox capture and relationship scoring built specifically for VC and PE teams.

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Private capital dealmaking relies heavily on warm introductions and long-term touchpoints across founders, bankers, and co-investors. Affinity automates that relationship mapping by indexing firm-wide communications without forcing partners to log every email manually.

  • Automated capture: Syncs inboxes and calendars to build a living contact directory, eliminating manual CRM updates.
  • Relationship scoring: Evaluates interaction frequency and history to surface the warmest connection to a target company or LP.
  • Native data enrichment: Pulls firmographic and financial context from sources like PitchBook, Preqin, and Grata directly into deal records.
  • Fund-specific architecture: Handles multi-fund PE requirements like advisor coverage and deal privacy alongside high-velocity VC dealflow.
  • Ascend agents: Generates pre-meeting briefs, logs discussion notes, and flags coverage gaps before weekly pipeline reviews.

Affinity Key Features

  • Affinity Ascend AI AgentsPurpose-built agents that prep every meeting, capture conversations, and automatically update CRM data and pipelines.
  • Automatic Activity CaptureAutomatically captures every email, meeting, note, and calendar interaction across the firm without manual entry.
  • Relationship IntelligenceScores relationship strength from real communication patterns and surfaces warm paths to target decision-makers.
  • Automated Data EnrichmentEnriches records using proprietary data and 40+ third-party sources, including PitchBook, Preqin, and Grata.
  • Thematic SourcingSurfaces and flags target companies matching your firm's investment thesis, even outside existing networks.
  • Open Platform & IntegrationsConnects relationship data to AI tools and data platforms like Claude, ChatGPT, and Snowflake via MCP.

Affinity Pricing

Most popular
Essential
$2,000user / year

For firms building their network and deal pipeline.

  • Automatic activity capture across email and calendar
  • Relationship scoring: see the warmest path to any contact
  • Complete interaction history across your whole firm
  • Deal pipeline tracking from first contact to close
  • Affinity Labs: early access to AI features before they ship
Most popular
Scale
$2,300user / year

For firms scaling dealflow, relationship management, and AI workflows.

  • Everything in Essential
  • Notetaker: automatic meeting capture and follow-up
  • AI Chat: conversational access to your pipeline and network
  • Affinity Ascend: the agent platform built for private capital
  • MCP server: use Affinity data in Claude, ChatGPT, and more
  • Inferred network connections beyond your direct email history
Most popular
Advanced
$2,700user / year

For firms going deeper on data enrichment and workflow integrations.

  • Everything in Scale
  • Advanced enrichment from PitchBook, Dealroom, and Crunchbase
  • Company Growth Insights: headcount and leadership signals
  • Packaged integrations: Slack, Salesforce, Box, and more
  • Workflow Automations: pipeline moves without manual updates
  • Industry Insights: sourcing matched to your investment thesis
Most popular
Enterprise
Custom

For established firms with multi-fund complexity and compliance needs.

  • Everything in Advanced
  • Fund-level permissions: each team sees only what they should
  • Enterprise SSO: one login, centrally managed by IT
  • Custom data retention for your compliance requirements
  • Unlimited API access: no monthly call limits, including MCP queries
  • Dedicated implementation and success support from day one

Pricing is sourced from Affinity's website and may be out of date — check their site for current pricing.

Integrations
PitchBookPreqinGrataClaudeChatGPTSnowflake
Company
Founded2014
Based inSan Francisco, USA
OwnershipPrivate
Total raised$120M
Latest roundSeries C · 2021
Notable investors
Menlo VenturesAdvance Venture Partners8VCS28 CapitalPear VC
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