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ReferralCandy Reviews

Launch customer referral and affiliate campaigns in minutes. Automate rewards, prevent coupon fraud, and scale ecommerce sales with ease.

Companies using ReferralCandy
Toki KidsKeychronMiaoMiaoRiff Raff & CoMac of All TradesBranch BasicsSecretlabLMNTb butter
Screenshot of ReferralCandy website

ReferralCandy is a dedicated word-of-mouth marketing platform designed for ecommerce merchants looking to turn organic customer satisfaction into a reliable customer acquisition channel. Built to support both customer referral programs and creator-led affiliate marketing, the tool enables direct-to-consumer brands to launch customized reward systems without complex engineering.

The platform integrates seamlessly into major ecommerce stacks, embedding share prompts directly onto checkout pages, customer portal accounts, and automated email sequences. Merchants can motivate repeat purchases and friend referrals while automated fraud controls protect margins by stopping leaked discount codes and self-referrals before payouts occur.

  • Two-Sided Referral Rewards: Configure tailored reward structures including store credit, discounts, cash payouts via PayPal, branded gift cards, or free gifts for both advocates and new buyers.
  • Affiliate and Influencer Tracking: Launch dedicated sign-up pages, assign custom vanity discount codes, and manage commissions across different creator tiers.
  • Automated Fraud Protection: Automatically flag and block self-referrals, leaked coupon codes, and anomalous purchase spikes before rewarding advocates.
  • Flexible Delivery Triggers: Prompt customers at optimal moments, such as the post-purchase thank-you page, subscription renewals, or automated follow-up emails.
  • Deep Ecosystem Integrations: Connect directly to Shopify, WooCommerce, BigCommerce, Klaviyo, and analytics platforms to track attribution across the entire funnel.

ReferralCandy Key Features

  • Customer Referral ProgramsTurn existing buyers into advocates with post-purchase sharing prompts, on-site referral blocks, and two-sided rewards.
  • Affiliate and Influencer ManagementLaunch dedicated partner sign-up pages, create memorable custom coupon codes, and set custom or tiered commissions.
  • Flexible Rewards and PayoutsOffer coupons, store credit, cash via PayPal, free products, or gift cards via Tremendous, with automated payout processing.
  • Automated Fraud ProtectionCatch self-referrals, leaked discount codes, and suspicious spikes before payouts are processed.
  • Detailed Analytics and ReportingTrack referrals, purchases, and payouts from a central dashboard with integrations for Klaviyo, Google Analytics, and Meta Pixel.
  • Rapid, Low-Code SetupInstall from Shopify or other ecommerce platforms and drag blocks directly into your store theme in an afternoon.

ReferralCandy Pricing

Basic
$39/month

For brands getting started with referral and affiliate marketing.

  • 10.5% success fee
  • Unlimited campaigns
  • Custom coupon codes
  • Flexible payouts (cash + store credit)
  • All integrations (Klaviyo, Tremendous & more)
  • Full API access
Grow
$79/month

For brands scaling their referral and affiliate revenue.

  • 3.5% success fee
  • Unlimited campaigns
  • Custom coupon codes
  • Flexible payouts (cash + store credit)
  • All integrations (Klaviyo, Tremendous & more)
  • Full API access
Scale
$249/month

For high-volume brands where margins matter.

  • 1.5% success fee
  • Unlimited campaigns
  • Custom coupon codes
  • Flexible payouts (cash + store credit)
  • All integrations (Klaviyo, Tremendous & more)
  • Full API access
Enterprise
$799/month

Dedicated onboarding and account manager.

  • 0.25% success fee
  • Dedicated onboarding and account manager
  • Unlimited campaigns
  • Custom coupon codes
  • Flexible payouts (cash + store credit)
  • All integrations (Klaviyo, Tremendous & more)
  • Full API access

Pricing is sourced from ReferralCandy's website and may be out of date — check their site for current pricing.

Integrations
ShopifyKlaviyoPayPalTremendousGAMeta PixelVenmoWooCommerceBigCommerceAdobe CommerceMagento
Company
Founded2010
Based inSingapore, Singapore
OwnershipPrivate
Latest roundSeed · 2014
Notable investors
500 Global

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